Digital economics

Digital economics is the economy based on digital products, including information products such as e-goods, as well as digital communication services utilizing e.g. the Internet. There are a number of characteristics of the digital economy, different from the traditional economy, such as network effects, positive feedback, zero marginal cost etc, which need to be understood when making business in digital markets. Emerging technologies such as cloud computing, 3D collaboration systems, and eCommerce all enable new ways of conducting business, formalized in a business model. In digital economics at ITEM-NTNU, we focus on digital markets and business models utilizing emerging communication networks and services for value creation.

Research within the field of digital economics is divded into two sub-area:

Digital markets

The telecommunication market has moved from a monopoly to a competitive market structure, bringing along complex market structures. The focus of this research is on how to model the telecommunication market using engineering models such as stochastic modeling and simulations. Dynamic markets will be studied, and quantifiable models describing such markets are developed.

Business models

New technologies for ICT bring new opportunities for making business. In order to fully use the potential of new technologies, business model need to be studied. This research focuses on defining business models for new ICT technologies.